1. AGE,GENDER,INCOME,EDUCATION AND OCCUPATION

2.IT MAKES IT MORE EASIER AND LESS DIFFICULT TO REACH UR TARGETED CUSTOMER

3.LIFESTYLE,INTERESTS,VALUES,PERSONALITY,PSYCOGRAPHICS,ACTIVITIES,ATITUDE

4.THE OBVIOUS REASONS OR DESIRES THAT INSPIRE INDIVIDUALS TO TAKE SPECEFIC ACTIONS OR MAKE CERTAIN CHOICES

5.